CollegePlannerPro Blog

A blank Google doc is the worst.

Especially when you’re a blogger.

But what’s even worse is not knowing the components of writing a great blog post at all. So what if you have the most beautiful, flawless writing ever? If it’s not formatted, optimized, shared and researched, nobody knows about it.

Trust me, I’ve had a blog that nobody reads. Not a great feeling.

I’ve been blogging since 2019 and have created content for many brands since 2017 and it all forced me to understand the critical components of how to write a great blog post.

Here are the secrets!

In CollegePlannerPro's recent COVID-Impact Survey, 53% of survey participants reported business growth since the pandemic hit in March, with 19% reporting significant business growth. Citing the uncertainty and changing landscape of college admissions, less access to school counselors, and the ability to reach more students virtually, 28% of survey participants made the prediction that COVID-19's impact will have a positive financial result on their individual businesses and/or the IEC industry as a whole. 

We know that 2020 is the year in which no amount of planning could have anticipated all the twists and turns since its start. While there have been challenges, there has been resilience, too. Many have made tweaks and even wholesale changes to their IEC practices. We surveyed more than 200 IECs to help tell an industry-wide story about the impact COVID has had so far and may continue to play in the future.  

Throughout the years, one common piece of feedback we have heard from consultants like you is that students are reluctant to log in and engage with a student portal. Our goal is to make this a thing of the past. 

Having been through the college admissions journey before with two older kids, one might think the 3^rd time around is easier. Well, as we all know, each and every student is different and times change quickly as we have experienced in the last 6 months. With school closings and travel restrictions in place, accepted students and prospective families have had to adapt quickly and find other methods for getting a real feel and vibe of a college campus with the absence of in person tours, information sessions and college visits. My youngest is a rising senior in high school and up until this point; he has not had the opportunity to visit many colleges due to sports commitments in the fall and spring. So what now? How do students and parents connect with college campuses, their community and their students? Can you really get a vibe or feel of a campus from a virtual perspective? The answer to all these questions is – yes, you can. Grab a journal, notebook, or phone and let’s get started.

Here are 5 important tips you can pass on to the families you work with to get a better sense of college life.

Twas the year before college, the world was not the norm
The freshman were virtually visiting universities and filling out forms 

The essays were submitted and edited with care
GPAs and Test scores ranging everywhere 

The IECs guided and coached them to this day
Now proudly waiting to hear what admissions will say 

We hear from many prospective members that their general discomfort with technology is the roadblock holding them back from implementing a student management software platform. Although "old-school" methods are acceptable, they take up unnecessary time and could very well be stalling business growth opportunities.

If you are timid about diving in, here are 7 tips for overcoming your fears and making the most of the CollegePlannerPro platform.

Email marketing can help independent educational consultants foster better customer relationships and build a stronger brand, both of which will contribute to a growing business. 

In this blog post, we outline the four critical steps to building a successful email strategy. 

CollegePlannerPro recently hosted a webinar in conjunction with Human eSources, one of our trusted partners and the creators of the AchieveWorks® suite of assessments. Human eSources has been developing assessment tools for well over 20 years, and they have an impressive track record, to say the least. The methodologies that form the foundation of their tools have been recognized internationally, as well as received lots of acclaim from researchers and educators alike. 

We at CollegePlannerPro have been keeping our ear to the ground on developments related to COVID-19 and its effects worldwide, as most of you likely also have been doing. Since last week, we have taken measures to ensure that our team keeps safe and healthy, including a mandatory remote work policy for our employees for the foreseeable future.